Online marketing
Search engine marketing (Google AdWords campaigns)
Worldwide, there are more than 30 billion domains. Google alone searches the contents of more than 4.3 billion websites every day. In an environment of such overwhelming competition, search engine optimization often quickly runs up against its limits, and your website disappears in the crowd – undiscovered in the depths of search result pages. The alternative: Google AdWords.
We analyze relevant keyword combinations on the basis of your core topics and in the context of competition density. On the basis of this analysis, we draft persuasive, target page-specific ad texts, and create the relevant campaigns in Google AdWords.
When the campaign is in place, we regularly monitor the results and make adjustments to ensure the best-possible number of clicks for your website.
And this is what we deliver!
- Conception and implementation of Google AdWords campaigns
- Monitoring and optimization of ongoing campaigns
Direct marketing (e-mail newsletter)
As the daily flood of information continues to grow, management of the information flow is moving away from passive consumption towards active selection. The e-mail newsletter offers your company the ability to communicate news rapidly and in a way that suits specific user needs. And, since the newsletter must be actively requested, you can be sure that it is reaching the right audience. We help you tailor the newsletter to your company’s needs so that you do not leave this effective channel of direct communication unused!
And this is what we deliver!
- Integration of the e-mail newsletter subscription and cancellation process within the website
- Installation of the mailing system and regular distribution of the e-mail newsletter
